Launch of new campaign for Ozone Hotels and Bars

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At Nova Film, we were recently asked to take charge of the new advertising campaign for Ozone Hotels and Bars in Quebec City. We came up with a very interactive concept: we will be releasing an ad every month on the web, with the ad ending with 4 choices for the viewers, for them to decide on the storyline of the next ad. In september, a 30-second spot will air on TV, with a recap of the 4 previous ads and the long-awaited ending !
Last Thursday, Ozone Sainte-Foy celebrated its 4th anniversary, and launched the first ad at the same time.
For those who understand french, please vote at: http://ozonehotelbar.com/

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